R&8 is a business with a 24 hour cafeteria and restaurant service. A roulette wheel with different choices on the menu was the advertising devise created to help the diner in his purchasing decision when visiting R&8.
The roulette turns and stops on a different option each time, hinting at the variety of alternatives you can find at this location. No matter what your craving is, you can always find it at R&8.
Winner of 2nd place in the Totem 2019 Awards, under the name of the company Exterioriza
Tags: Marketing, Advertising, Outdoor Advertising
June 4, 2020