Repositioning well-known brands in the region requires a balance between honoring the brand’s heritage and addressing the future. So, when La Forchetta approached Imanity to introduce its trademark to the 21st century, our team devoted itself to launch a marketing strategy and the creation of a community for the brand.
The result was a smooth evolution in sponsoring the brand by means of a digital strategy. We have collaborated with La Forchetta on their various platforms (Facebook and Instagram).
Combined with outdoor advertising efforts, it has ended up connecting in the minds of their customers to reinforce the valuable proposal of this traditional Italian restaurant in their area.
Tags: Social Networks, Digital Marketing, Marketing Campaigns
July 8, 2020