This is Dieter, a template for agencies and freelancers who are not afraid to stand out.
Top

La Catrina

Mexican trademark created for the sale and distribution of alcoholic beverages, especially mezcal and tequila. Our challenge was to develop a logo that would capture the spirit of the brand with reference to the already known Mexican “Catrina”, but avoiding the cliché. We were looking for a modern, lasting, colorful, but not overloaded appearance. An icon was created that will distinguish between all the existing catrinas. We made it possible by incorporating agaves as a crown, something not seen in representations of this character. Such feature, in turn, gave a fun and attractive personality to the female face.

Tags: Graphic Design, Branding, Corporate Image, Logo

Category:
Date: